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It’s not all just about diapers and sippy cups. First-time and expectant moms are always searching for the newest gadgets, parenting classes, kid-friendly restaurants, and baby boutiques in their neighborhoods. Get the word out about your baby business and make lifelong customers.Why Advertise with San Diego Birth Network (SDBN)?· SDBN has been nurturing thousands of families through the journey of parenthood for 13 years · SDBN has a top 5 page ranking on Google search· SDBN is the only website to offer this distinctive service in the entire country· SDBN has a very specific target group in your geographic area· To place an advertisement with San Diego Birth Network your business must offer service or products related to the prenatal, birth or postpartum period of families in the San Diego area. Your product or services must support the following mother and baby friendly guidelines as stated by CIMS (Coalition for Improving Maternity Services).Principles___ Normalcy of the Birthing Process

Birth is a normal, natural, and healthy process.
Women and babies have the inherent wisdom necessary for birth.
Babies are aware, sensitive human beings at the time of birth, and should be acknowledged and treated as such.
Breastfeeding provides the optimum nourishment for newborns and infants.
Birth can safely take place in hospitals, birth centers, and homes.

___ Empowerment

A woman’s confidence and ability to give birth and to care for her baby are enhanced or diminished by every person who gives her care, and by the environment in which she gives birth.
A mother and baby are distinct yet interdependent during pregnancy, birth, and infancy. Their interconnected–ness is vital and must be respected.
Pregnancy, birth, and the postpartum period are milestone events in the continuum of life. These experiences profoundly affect women, babies, fathers, and families, and have important and long-lasting effects on society.

___ Autonomy

Every woman should have the opportunity to:
Have a healthy and joyous birth experience for herself and her family, regardless of her age or circumstances;
Give birth as she wishes in an environment in which she feels nurtured and secure, and her emotional well-being, privacy, and personal preferences are respected;
Have access to the full range of options for pregnancy, birth, and nurturing her baby, and to accurate information on all available birthing sites, caregivers, and practices;
Receive accurate and up-to-date information about the benefits and risks of all procedures, drugs, and tests suggested for use during pregnancy, birth, and the postpartum period, with the rights to informed consent and informed refusal;
Receive support for making informed choices about what is best for her and her baby based on her individual values, beliefs and needs.

___ Do No Harm

Interventions should not be applied routinely during pregnancy, birth, or the postpartum period. Many standard medical tests, procedures, technologies, and drugs carry risks to both mother and baby, and should be avoided in the absence of specific scientific indications for their use.
If complications arise during pregnancy, birth, or the postpartum period, medical treatments should inform and integrate the mother/ families into the treatment before application)

___ Responsibility

Each caregiver is responsible for the quality of care she or he provides.
Maternity care practice should be based not on the needs of the caregiver or provider, but solely on the needs of the mother and child.
Each hospital and birth center is responsible for the periodic review and evaluation, according to current scientific evidence, of the effectiveness, risks, and rates of use of its medical procedures for mothers and babies.
Society, through both its government and the public health establishment, is responsible for ensuring access to maternity services for all women, and for monitoring the quality of those services.
Individuals are ultimately responsible for making informed choices about the health care they and their babies receive.

________________________________________________ ______________________Signature Date Advertiser pricing – Three month pricingProvider (must be a listing member) $75 Home page not includedOrganizations $125 Home page not includedCorporations/Home Page $200All ads run for three months

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